Donated Goods

You may be interested in trying to give away free stuff on your website, but you may not be willing to spend your own money in doing so. If this is the case, there are options for you. You can always network with other companies who will essentially give you their products to showcase and give away from your site. Local businesses are the first place to look, as they usually are very willing to help fellow town citizens. You can also go to larger corporations if you know exactly who to contact and make sure they realize that they too would be receiving free advertising from allowing you to showcase their products. Usually you won’t get enough products each month to offer to every visitor, so make sure you mention that only the first 30 (or the equivalent of products you have) visitors who sign up will receive the products.

Monthly Contests

Website visitors love contests and many of them are willing to visit the same sites each day just to enter to win something free. Therefore, by offering free stuff through a contest, you are likely to get visitors to return on a daily basis. Set the rules to state that each visitor can only enter once a day if you like. Purchase a good prize or get one donated and give it away to the random name drawn from the entries. This is a great way to get the attention of many consumers, especially if your prizes are extra interesting and worthy.

Personalized Items

One interesting tactic is to give away merchandise with your website’s name or your business’s name on them. Items such as shirts, hats, towels, cups, and key chains are perfect for this task. The idea is to keep people coming to your site for free stuff as well as to look around. The extra perk with this strategy however, is to allow them to be your advertisers as well. If they wear one of these items out in public, there are likely thousands of people who will be exposed to your business passively. This is a great idea and can be done through many methods including contests or loyal customer incentives.

Referral Prizes

If you really want to spread the word on your website and get more traffic than ever, you should consider giving referral prizes. You can set your system up to allow each visitor to send an automated email from your site asking him or her to visit. If the visitor is willing to offer up 10 or 20 valid email addresses, then you can offer them a free prize. The prize can be as small or large as you wish. This is the perfect way to get more traffic while also rewarding those that are helping you along the way.

Reminder Emails

After you choose the method of how you plan to give your free stuff away, consider offering reminder emails to those who love to participate. You can offer initial free stuff to those that sign up, like a key chain. This is a great way to get that traffic to continue after the visitor’s initial visit. You can remind them monthly that there are new things to see at your site and they will likely visit more often. You can also use this not only to remind them of free stuff being given away but also to tell them about deals or other offers you have for them as well. They are likely to forward these emails on to friends they think might be interested as well.

I will later introduce you to traffic knowledge that will have you operating at the top end with other traffic masters. Let’s take it one step at a time.

You have done everything right. Now you need to let people know you exist. Maybe you are wondering if you should buy website traffic or, maybe, if there are things you can learn to get more website traffic more quickly and easily.

Some ways to improve your website traffic include content and article marketing, in-bound linking, Web 2 strategies, free website directories and search engine optimization. If you do nothing, you will likely get very little traffic.

1. Content and Article Marketing

To get traffic you need top quality content on your website. If you don’t, any visitors you do get will click away from your website immediately and move to the next one in the list.

Article marketing can be used quite affectively to drive traffic to your site. Write good quality articles relevant to your website’s content and submit them to online directories.

This will help get you noticed and listed in the most popular search engine directories. Remember to stick with quality. Check places known for their stringent approach toward quality such as ezinearticles.com to get an idea of what you should be doing.

2. Creating Links

Start a link campaign. The best way is to get in-bound links commonly known as back-links from similar or complementary website owners. Another way to create links is to make informed comments on blogs and forums that allow you a link to your website address. This is effective and many will click your link simply out of curiosity, especially if you have interesting things to say in your field. But remember, it is not the quantity of external links that is important; it is the quality of them. Keep away from reciprocal linking, it is most often not worth the effort.

3. Web 2.0 Strategies

Web 2 strategies, often known as social marketing, have become a huge online marketing tool. YouTube, Flickr, Reddit, Propeller, MySpace, Facebook, Stumbleupon and Digg are all examples of social marketing tools that have come to the forefront in recent times. There are many ways to use these communities to promote yourself and improve website traffic in an ethical manner.

4. Free Website Directories

Promote your website to online newsgroups and free directories. These can be invaluable for getting your name out there quickly. Take care with directories and make sure you’re not submitting to a link farm. Search engines despise link farms. Make sure the directory offers significant traffic. Google themselves promote Yahoo directory and niche directories as good places to list your site. Yahoo charges a hefty fee but you have to decide how much credence you place in your site.

5. Search Engine Optimization

Make sure your website is optimized so search engines list you. Once you are listed your web address will come up when people type in your keywords. To optimize your website use keywords in your content, the same keywords in you meta keyword tag, a sensible and relevant meta description, headlines and page titles. Don’t cheat! You need to learn a little more about On-page and Off-page optimization. You can Google these terms and find out more in detail later.

No longer do we live in an age where we can expect people to come to us. It is essential to know your target market and tactfully encourage folks to visit. Usually with quality. Remember, that in the end, real people will decide the future of your site so don’t be in a rush.

Product Description
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101 Ways to Market Your Online Jewelry Shop: Free and Cheap Ways to Market, Promote, Advertise, and Increase Traffic to Your Online or Etsy Jewelry Shop and Sell Your Jewelry Now

Today’s domainers are needing take their domain investing to another level in order to have continued success and profitability. Below are 15 Ways To Become A Better Domainer.

Utilize the forums

As I’ve said in previous posts, the importance of domaining forums in the domain industry are vital and serve as a great resource for beginners and professional domainers alike. Whether you are looking for some honest appraisal opinions or asking questions that only another domainer would know the answer to, the domain forums are there to assist. 24 hours a day, 365 days a week, this constant stream of domain information has shaped many beginner domainers into today’s greatest professional domainers. If you’re not a member of a domain forum you should greatly consider joining one today.

Are you a domainer or a domain developer?

Are you buying domains for quick profit sales? Are you buying domains for the long-term traffic revenue? Are you buying domains to develop and birth new traffic? Whether you choose to do one or all three, you must come to terms and clarify a solid game plan when it comes to your domain investments. It’s reasonably okay to have a few domains being developed but your overall strategy needs to take shape and be narrowed down to a specific objective. Developing a domain name takes time, effort and more time, but the possible payoffs are always huge. Buying domain names in bulk for quick sales is also profitable but relies more on a constant sales initiative to be successful. Either way, you need a tactical approach on how you want to market your domains.

Dissect your portfolio

I once spoke to a guy who boasted a domain portfolio of over 3000 names. After hearing how he was considering selling a few of his “best” domains, I offered to peruse the list and maybe assist with finding some end users that might be potential buyers. He agreed and the next day he sent me a list of about 1000 of his best domains that he was willing to sell. To my surprise over 90% of them were, in my humble opinion, not worth much more than the reg fee. I contacted him back and explained that I was only to find about 75-100 names that could possibly be decent sales. He was stunned. He declined and stated that my appraisal was not correct and thanked me for my time. 3 days laters, I received an email from the exact same guy asking for assistance in selling the 75-100 domain names I previously found in his list. Seems that during those 3 days, he spoke to a few other domainers and received the same appraisal and evaluation of his so called “best” domains. This guy thought since his domains contained popular words like gamble, casino, sex and technology that it automatically made his domains super valuable. What he didn’t consider was the multiple hyphens and terrible combinations of typos and keywords. Don’t be the domainer with a huge list of terrible domains just to brag about how large your portfolio is. Trim your “extra” domains and streamline by selling or trading and use the profit for investing in quality names that are earmarked for immediate revenue or immediate development. Be proud of the overall quality of your portfolio and not just the number of domains it contains.

Know your rep

I amazed on how many people I encounter that in the domain industry that have no idea who their representatives are for such companies as Sedo, Moniker, Go Daddy and other big domain powerhouses. The representatives of such companies exist to assist their members who utilize their services and are hands-down the quickest and easiest way to get something resolved if you feel a mistake has been made. If you have domains either parked or offered for sale with a domain company, I highly suggest sending a quick email to find out who your representative is and do you best to maintain a professional and courteous relationship with them. It’s easier to ask assistance from someone whom you know and knows you than it is to ask a complete stranger. And don’t forget to vote for your favorite domain rep at next years Domainers Choice Awards.

Stay clear of Trademark Infringements

This should be a no-brainer. Time and time again I see domainers struggle with the headaches caused by trademark infringements and bad faith domain registrations. Not only do most of the trademark claims filed at the WIPO result in the domain being transferred to the appropriate party, but it also indicates that your choice in domains is questionable and therefore proving that you are still purchasing non-quality domain names. Domains that infringe on trademarks are not quality. Ask any lawyer. Save your registration fee and steer clear of legal woes.

Auto-renew

Now that your portfolio is streamlined and contains only select domain names, you definitely don’t want to lose or let any of them drop and take a chance of someone else buying you lovely internet real estate. Do yourself a favor and set your domains for auto-renew at your domain register where purchased. It’s a terrible feeling to have someone else scoop up one of your prize domains just because you didn’t or couldn’t find the time to renew the registration. Visit this great article by the Daily Domainer that explains the life-cycle of a domain name and don’t let accidental “drops” happen to you.

Limit the hand regs

Hand regs or hand registrations are domains that are purchased from a publicly available source at a regular registration fee and are either brand new (never been purchased) or have expired and no longer owned by the previous owner. Go Daddy is a domain registrar that is popular with domainers and consistently used for hand regs. The possibility of stumbling along a unregistered domain is always there and the opportunity for someone to register a new domain name that never existed and create value to it is also conceivable, but in essence, most domain names that are hand regged are simply non-researched, impulse purchases that pad a domain portfolio with non-value names. Distinguish yourself as a profitable domainer and limit the amount of hand regs you add to your portfolio. One good way is to wait 24 hours before registering a hand reg domain and then re-evaluating before buying. You may lose a registration every so often but in the long run you will save on unnecessary registration fees and useless domain name ownership.

Stay current with news and sales

To be successful is to be informed. The pulse of the domain industry is constantly evolving and therefore it is beneficial to a domainer to know exactly what is the next potential opportunity or trend being created within our industry. If you buy domain names, you are an investor. If you are an investor, you need to stay current with the news of your investments and other people’s investments. You can do this by monitoring the recent domain sales and news offered by many websites that are specifically geared towards todays domainers. One of my favorite websites is Ron Jackson’s DNJournal. You can find great articles, news and the popular Year To Date domain sales. You need to know what domains are selling, which domains are being bought and how much they are being bought for. Invest time in your investments and reap the rewards. Predicting the next big trend is priceless.

Blog around

Domaining blogs are sprouting up everywhere with domainers eager to share their experiences, setbacks, lessons learned and tips with anyone who wants to listen. We all need to take advantage of this free and useful information by visiting various domain blogs and getting another person’s perspective on our industry. And don’t forget to subscribe to their RSS feeds, if it is offered, and have all this new information sent directly to you to read at your convenience… for free. Subscribe to this blog here.

Diversify with other TLD extensions

While some domainers swear that .com is the only extension worth being bought, there are others, like me, who think it’s absolutely insane to dismiss all other TLD’s and only buy one flavor of domain name. The popularity of .TV and .Mobi and the ongoing success of ccTLD’s has risen and is playing a prominent part in today’s domain marketplace. Generic domains in any of these extensions are being recognized as a highly sought after commodity with no signs of slowing. Familiarize yourself with other TLD’s beside .com, .net and .org and evaluate your domain purchases on a global niche scale the next time you go to buy a domain.

Consider fractional domain ownership

Fractional domain ownership is simply a group of people that own a domain name and share in it’s profits, development and use. There is not one sole owner because it is owned by the entire group. Owning a portion of a high value domain is a great way for a newcomer to the domain industry to begin and understand the ins and outs of professional domaining and share in the profit growth associated with that certain domain. It also allows “regular” domainers to group funds together and own a very premier domain name without one person having to pay the entire purchase price. Look for this trend to boom in 2008.

Optimize your parked pages

Once you buy a domain name, it is up to you whether your domain will contain a fully-functional website that you can customize/adsense or whether you will “park” your domain and allow targeted content to automatically be placed and monetized per visitor. If you choose to park your domains, it’s imperative that you understand how domain parking works and how it can be optimized to bring better results. Sedo is a popular place for domain parking and allows users to see detailed stats and account information for each domain parked on the Sedo network. Revenue is shared with Sedo each time someone clicks on content on one of your parked pages and relies on consistent traffic to be a steady stream of income. Brush up on your domain parking information here.

Update your WHOIS information

The WHOIS database is sort of like a directory of purchased domain names that contains the owner’s contact information, purchase date and expiration of a certain domain. One use of this information is being able to contact a domain owner and inquire about purchasing the domain. Without the correct information in the WHOis database, a potential buyer may not be able to contact the current owner and allow an offer to be placed. Contact your domain registrars and make sure your WHOis information is current and correct. If you opt not to be contacted by potential buyers, you may consider using a service that purchases domains for it’s clients and keeps their information private. There is also an option to pay an additional fee at some domain registrars for private domain registration.

Contact more end users

So you have a great domain name that is considered gold in a certain industry. Great job. Now, if you have decided not to develop it and simply want to profit from a sale, I highly suggest contacting an end user. What’s and end user? An end user is someone who would use the domain name specifically for creating brand recognition in a certain industry. Here’s an example: Adam owns organicdogfood.com and Bob owns an organic dog food company in Texas but uses the domain BobsSuperGoodOrganicDogFood.com. Adam contacts Bob and offers a shorter, brandable and easier to remember domain name that can increase Bob’s exposure on the internet for people searching for organic dogfood. Adam has just contacted a possible end user. A domain name can usually be sold to an end user for more since it is valued more by the actual user of the domain instead of a regular domain buyer.

Change your views on the domain industry

Are there still opportunities to be successful in today’s domain industry? Yes.

Is there still time to take advantage of the booming domain sales? Yes.

Is it still possible for a domain newbie to come in and thrive even with a small initial investment. Yes.

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There are certain ways to get traffic. No one method is better than another. The problem is you can end up paying through the nose for each different method and a specific “spin” that the author is trying to put on “his/her” method.So, what’s the answer? How can you get an unbiased review of traffic gathering process? Every other email you get is touting yet another traffic program with a hefty price tag. Isn’t there somewhere you can get just the basics without ha (more…)