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This update to Marketing Online For Dummies includes all of the great topics from the original book, plus an additional focus, Internet advertising, a very hot topic. The right Internet advertising campaign can cost very little and make a product launch or even a company a winner; the wrong approach can be a huge waste of time and effort. The authors have hands-on experience doing both guerrilla marketing and million-dollar deals in this critical area. Also covered … More >>
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Discover how to leverage the power of the Facebook community to achieve your business marketing goals Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook, an organization can market and promote their brand, products, or services via the network’s built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuse… More >>
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You can get paid for online ad placement with Google AdSense! If you’ve ever considered using AdSense to improve revenue for your Web site, Google AdSense For Dummies will get you started. It’s loaded with tips to help you implement a successful AdSense program. AdSense lets you generate income with ad placement on blogs and Web sites. Google AdSense For Dummies shows you how AdSense works, how to analyze cost per click and track AdSense results, and how … More >>
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